The great thing about looking for places to exhibit art is that there are so many underutilized spaces in every city that are begging for art.  One of the inventive uses of space in Denver is a used bookstore that took it's balcony and created an art gallery.  The space is too narrow to have bookshelves so this inventive idea utilized what would otherwise be dead space.

There are obvious places like coffee shops and restaurants who love the idea of having free work to hang on the walls, but what about thinking bigger and considering targeting a particular industry or business.  Look at your city from a distance and take a good long look at the skyline.  Those buildings are all places that could use an artistic update.  Denver has one building, Republic Plaza, that not only had art, but holds art exhibitions often initiated by the Colorado Council for the Arts.

I was watching HGTV and there was a commercial with design show hosts.  One host turns to the other and says "Soon there won't be an ugly home in America", obviously referring to the impact HGTV is having on home decorating.  The same can be true for any space in your city.  There are enough artists who have work that we could beautify any city and maybe increase our earning potential at the same time.

Think about your contacts.  Obviously if you hang around with mostly artists your inroad to these corporate places is greatly diminished, but maybe this is the incentive you need to broaden your circles.  Ask friends, family members, business associates if they have a policy about hanging artwork in their building or in the office space their company occupies.

Isn't it better to get exposure than to have the work under wraps collecting dust?

Think bigger...
Greg Katz

helping artists create successful and sustainable businesses